Cybernetic Feedback Loops: The Logic of Self-Regulation
Cybernetic feedback loops describe how systems sense, compare, and adjust their behaviour to maintain stability or pursue goals — the foundation of control, adaptation, and systemic intelligence.
Media Ecology: The Architecture of Attention
McLuhan’s Media Ecology studies how communication technologies transform thought, culture, and society — revealing that media are not neutral channels but environments that reshape human experience.
Beating the Bot: Staying Human in the Age of AI Recruitment

Automation has become the new gatekeeper of opportunity. This is a story for every candidate trying to stay visible, and every recruiter trying to stay human — a behavioural field guide for beating the bot without losing your voice.
AI Alignment Problem
The AI Alignment Problem asks how we can ensure intelligent systems pursue goals consistent with human values and intentions, avoiding harm as capabilities expand.
Eisenhower Matrix: Urgent vs. Important
A 2×2 prioritisation grid dividing tasks by urgency and importance to guide whether to do, decide, delegate, or delete — a compass for balancing reactive work with strategic focus.
30-60-90: Value before Permanence
A structured 3-phase framework that delivers value before permanence — enabling teams to learn, test, and prove fit through a time-boxed discovery contract.
Oxford Approach: Strategic Methodology for Anticipating Futures
A structured Oxford methodology that turns uncertainty into actionable futures, reframing assumptions and guiding resilient strategic choices.
Kaizen Feedback Cycles: Micro-adjustments | Continuous Improvement
Kaizen Feedback Cycles translate continuous improvement into an actionable rhythm of reflection — plan, do, check, adjust — replacing speed theatre with steady, evidence-led progress.
Feedback Loops: System Self-Regulation in Motion
Feedback loops are the dynamic engines of systems thinking — revealing how actions create reactions that reinforce or balance outcomes over time, shaping system behaviour and stability.
Systems Archetypes: The patterns behind system behaviour
Senge’s Systems Archetypes reveal recurring feedback structures that drive predictable behaviours in complex systems — helping leaders see root causes, anticipate outcomes, and design smarter interventions.