WithIntelligence

Editorial Strategy & CMS Audit for Global Rebrand Execution

I supported the digital content stream during Pageant Media’s rebrand to With Intelligence. By auditing the CMS landscape, mapping taxonomy gaps, and aligning editorial logic with publishing intent, I delivered structural recommendations that informed CMS reconfiguration and content migration — laying the groundwork for a coherent global brand identity.
Employer
  • With Intelligence (formerly Pageant Media)
Role
  • Product Manager
Tenure
  • Jul 2021 – Oct 2021
Focus
  • CMS Audit & Editorial Strategy
Systems
  • Proprietary CMS, Taxonomy Frameworks
Latest posts
A tired woman in her early forties lies in bed at night, lit only by the glow of her phone as she scrolls, her expression distant and drained.

We’ve Automated Belief — and Lost Trust

A tired office worker sits late at night, resting his head on one hand as the unseen screen in front of him casts a cold blue light across his face.

The Politics of Productivity: Balancing Motion and Momentum

A tired woman sits alone at her desk in a dimly lit office, face illuminated by a computer monitor’s glow with red light in the background.

The Loyalty Loop: How Systems Use Belonging to Blind Us

A male office professional sits at his desk surrounded by glowing data dashboards, resting his head on his hand in quiet frustration as he stares at the screen.

Progress as a Product: Rethinking Digital Transformation

Problem

The legacy CMS landscape was fragmented across verticals, with inconsistent tagging, information architecture, and editorial rules. Content silos risked undermining the rebrand’s ambition to unify Pageant Media’s platforms under the With Intelligence brand.

Approach

  • Audited high-priority content sets and mapped editorial rules across brands and portals.
  • Identified redundancies, taxonomy gaps, and inconsistencies in tagging and lifecycle management.
  • Proposed consolidation logic, governance models, and publishing frameworks aligned to brand strategy.

Outcome

  • Informed reconfiguration: audit findings fed directly into CMS replatforming and content migration planning.
  • Improved consistency: editorial standards and taxonomy unified across multiple verticals.
  • Strengthened governance: recommendations established publishing guardrails for the new global brand identity.