Incentive Distortion: Reward vs Value

Misaligned incentives cause systems to optimise for metrics instead of meaning. When rewards outpace real value, performance looks strong but purpose erodes.

When Fear of AI Becomes the Real Risk

Weary university administrator surrounded by towering stacks of paperwork, slumped at his desk under the weight of outdated processes.

Fear of generative AI is often framed as caution. In reality, hesitation entrenches dysfunction — leaving teams buried in duplication and burnout.

Goodhart’s Law: When Metrics Become Targets

Goodhart’s Law shows how targets distort the very systems they aim to improve. When institutions chase numbers, they optimise appearances rather than outcomes, leaving users trapped in cycles of dysfunctional incentives.