Descartes’ Discourse on the Method: Thinking as a System
Descartes turned thinking into a system: a methodical pursuit of clarity and truth through structured doubt. His “I think, therefore I am” remains the foundation of trust by design.
AI Alignment Problem
The AI Alignment Problem asks how we can ensure intelligent systems pursue goals consistent with human values and intentions, avoiding harm as capabilities expand.
Prompt Engineering Ethics
Prompt Engineering Ethics defines the moral boundaries of human–AI interaction — ensuring that intent, bias, and responsibility are consciously designed into every prompt.
Information Theory: From Noise to Knowledge
Shannon’s Information Theory models communication as a measurable loop — encoding, transmission, decoding, and feedback — reducing uncertainty and preserving meaning amid noise.
Discipline and Punish: Surveillance, Power, and Control
Foucault’s analysis of modern institutions shows how surveillance and discipline create compliance, revealing hidden logics of power that shape everyday behaviour.
Psychological Safety: Team climate & permission to diverge
Psychological Safety is a team climate framework that defines the conditions for interpersonal risk-taking — enabling candour, dissent, and learning without fear of ridicule or punishment.
Information Asymmetry: When knowledge becomes leverage
Akerlof’s theory shows how unequal access to information distorts markets, erodes trust, and can cause systemic failure — highlighting the value of transparency and aligned incentives.
Visibility of System Status: Feedback as trust
A usability heuristic principle that requires clear, timely feedback on what a system is doing and how it’s progressing, using communication to keep users informed and reduce uncertainty.
We’ve Automated Belief — and Lost Trust
We fear that AI video will make it impossible to tell what’s real. The truth is harder to face — the machines aren’t breaking reality, we are.
Progress as a Product: Rethinking Digital Transformation
Digital transformation succeeds or fails on trust. When progress is designed for optics instead of empathy, internal users build workarounds faster than systems can catch them. Progress as a Product explores how UX Strategy restores belief by designing the experience of work itself.