Prompt Theatre: The Ethics of Drift

When visibility becomes validation, systems reward performance over purpose. The Ethics of Drift explores how automation, culture, and metrics reshape meaning — and how to reclaim authorship, balance, and intent in the age of generative AI.
Authorship, Autonomy, and the Algorithm

A reflection on how fear shapes our response to new tools — from calculators to ChatGPT — and how embracing collaboration between human and machine can redefine creativity, authorship, and ethical progress.
The Rise of Productivity Vibe-Coding

AI hasn’t just automated work — it’s automated the appearance of competence. When busyness becomes proof of progress, clarity becomes rebellion.
We’ve Automated Belief — and Lost Trust

We fear that AI video will make it impossible to tell what’s real. The truth is harder to face — the machines aren’t breaking reality, we are.
When Fear of AI Becomes the Real Risk

Fear of generative AI is often framed as caution. In reality, hesitation entrenches dysfunction — leaving teams buried in duplication and burnout.
When AI Becomes the New Gatekeeper

AI is sold as innovation, but too often it just industrialises dysfunction. When hiring filters replace human judgement, both candidates and managers lose.
Polish Without Substance: The Hidden Risk of AI Docs

AI can make documentation look immaculate — but polish isn’t proof. When optics replace substance, the result is polished nonsense that collapses under pressure.
The Tactical Way to Write Stories With AI

Using ChatGPT to write Agile stories can either save hours or waste them. This tactical primer shows how to get it right from the first prompt.
From GIGO to SISO: AI’s Strategic Divide

Generative AI exposes a divide in product work: GIGO amplifies chaos, while SISO carries strategy forward. The difference lies in how you write your artefacts.
From Prompt to Partnership: Stripping Ego, Scaling Legibility

AI doesn’t replace creativity — it strips away ego. Prompts become partnerships when they scale legibility across teams.